Kaspersky helped users stay secure online and checked into typical privacy risks and cyber threats for International Privacy day and 85% of Kaspersky Security Cloud users worldwide took advantage of its “Account Check” function on mobile devices and found out that their email addresses were in the public domain.
Modern technologies have given us a wide range of benefits – from video streaming and flexible working to matchmaking on dating apps. Services like Facebook, Tinder, and even Netflix require users to hand over quite a bit of personal information and it is estimated that this year, the total amount of data used online will reach 44 zettabytes. To continue to reap the rewards of such services, Kaspersky helped users stay secure online it is important for users to understand the potential risks affecting their personal privacy and add layers of protection to maintain it.
For instance, one of the most frequently used techniques – phishing – often preys on people making unintentional mistakes and exploits human emotions. Kaspersky’s special report for International Privacy Day 2020 shows that anti-phishing technologies prevented at least one phishing attack on 15% of Kaspersky users’ computers.
Another popular attack vector, which has become increasingly common, is password stealers. In 2019, there was a 72% rise in the number of users (two million in total) hit by malware designed to harvest consumer’s digital data. Password stealers infiltrate browsers and steal stored passwords, leading to users’ private data being accessed via online accounts without their permission and being raided by malefactors.
“Technology has improved online communications and continues to build a closer, more integrated world. While ordinary consumers benefit from the open opportunities these new technologies bring to them and enjoy the value, it is still important to be proactive in protecting the personal data that this technology relies on. Today they are many tactics to prise personal information from people, like password stealers or phishing. However, there are some simple steps anyone can follow to safeguard their digital privacy”, comments Marina Titova, Head of Consumer Product Marketing at Kaspersky.
