Its 2018 and blackberry still hasn’t given up yet! Their previous flagship the Blackberry Key 2 was a solid device that suffered anaemic sales due to a very high ill-defined price tag. Even so, the company is still hopeful and has now announced two new devices, the Blackberry Evolve and Evolve X.
The anaemic sales weren’t all to a surprise as Blackberry Key 2 only appealed to a niche consumer base thanks to its physical keyboard layout and extensive focus on security. Thankfully, the Evolve / Evolve X does not follow their predecessor’s footsteps, as Blackberry has now finally opened up itself to a larger audience by keeping an all screen display.
The Blackberry Evolve was announced to press on August 2nd, a few days after releasing a teaser video on Blackberry India’s YouTube channel.
A Midrange and a Budget device,
Yes, you heard that right. Unlike blackberries previous attempts that focused exclusively on the flagship market, Blackberry has finally decided to enter into the wider midrange-budget market with their new devices.
From a physical standpoint, both devices are very similar supporting an aluminium frame and a rubberised back. Both devices also have the same 5.99-inch FHD+ 1080 x 2160 pixels, 18:9 ratio IPS LCD Display.
Unfortunately, the similarities end there. The Evolve X is powered by the Snapdragon 660. While the lower end Evolve is powered by the SnapDragon 450, both devices support 6 and 4 GB of ram respectively with 64 GB internal storage that is also expandable using microSD.
Cameras and Battery
Both of the devices comes with two completely diffrent camera setups, the higher end model supports a primary camera is a 12 MP with f/1.8 aperture, while the second is a 13 MP, f/2.6 aperture camera. The lower end Evolve supports a dual 13 MP primary and secondary cameras, further information regarding the cameras have yet to be announced. Both devices share a similar 16 MP front-facing camera.
Both devices share a behemoth 4000 mAh battery with support for Qualcomm Quick Charge 3.0, the battery should be plenty enough for day’s worth of charge.
Availability and pricing
The device was announced a few weeks ago in India. The lower end Evolve is expected to launch by the end of August with a price tag of 24,990 Indian Rupees or 1340 AED, while the higher end Evolve X will go on sale mid-September with a price tag of 34,990 Indian Rupees or 1890 AED.